One of the things about blogs that I don’t think too many people realize is just how prevalent they have become in a very short period of time. Blogs now account for over 40% of the sites and traffic on the net and they are still in their infancy.
I am of the belief that by the end of 2006 they could be up to 70% of our internet usage. For anyone in business who thinks blogs are not significant it is time to think again, AND QUICKLY.
In this high paced world that we live in, ignorance is not bliss. There are numerous examples in the past of once hugely successful companies who didn’t adapt with the marketplace and suffered tremendously because of this. Today we don’t have to look any farther than GM.
If your company does not want to suffer the same fate as GM, make sure you are aware of what is going on in the market place. In the market if your customer’s change their buying habits and you are not proactively changing along with them you will be left out in the cold. Blogs are here to stay so the time to embrace them is NOW.
Remember, you heard it here first folks,
Cheers,
Chuck